Get Free Publicity by Knocking Them Dead on TV Talk Shows
Judy Kerr is the author of “Acting is Everything: An Actor’s Guidebook for a Successful Career in Los Angeles.” Her book , now in its 11th edition, is one of the most respected on the business of acting. But Kerr is better known as the on-set dialogue coach for the “Seinfeld” TV show.
In addition to coaching actors, Kerr teaches business people how to perform well while selling their products in commercials and while being interviewed on television talk shows. Here are a few of her insider secrets for dazzling TV talk show hosts and audiences:
1. Practice the art of story telling. If you can tell a great story, TV talk show hosts and audiences will love you, according to Kerr. If you’re not a great story teller, practice until you can keep people hanging on your every word.
2. Be succinct and get to the point quickly. She adds that you should assume that people already know a lot bout the subject. Don’t bother to give them every little detail, unless you have a relevant joke that is really great.
3. Be prepared. Know ahead of time what story or message you want to convey. Bigger TV shows have a Talent Coordinator, who will discuss these things with you ahead of time so that everything goes smoothly. Help the talent and producers of smaller shows by giving them a list of questions you would like them to ask.
4. Write out your stories and messages ahead of time. Kerr advises that you keep them short and to the point. If you are trying to sell a new product, make sure to tell people all of the things it can do, according to Kerr.
5. If you become aware that the camera is doing a shot of just you, and that the audience is watching, remember that you are really talking to the host. You want to engage that person as much as you can.
6. When you talk into the camera, look at it and feel as if you are talking to one person in her living room. “Put a face on that person-your mother, your dog or a supportive friend-someone who is not passing any judgment,” Kerr says.
Danek S. Kaus is the author of “You Can Be Famous! Insider Secrets to Getting Free Publicity. You can see more ways to Get Free Publicity and learn more about his book He is a an experienced journalist and Public Relations expert.. Get a totally unique version of this article from our article submission service
