What’s an Affiliate Program? – an associates program is a contractual association between the proprietor of a product or service (the Service provider) and a separate ‘Affiliate’ organization, to pay a fee, in trade for promotion of its goods and services. Usually, this entails an affiliate web site adding advertisements (in the form of banners, buttons hyperlinks and different textual material) promoting the Merchants offering. There are literally thousands of various affiliate packages in existence on the Web today. It’s normally the duty of the affiliate to redirect guests to their website to the product owner’s website. At that time any customer support issues (resembling ordering a product, dealing with prospects on phone delivering points) are handled by the Merchant.